Uncover hidden opportunities to make a global impact
Off Grid Electric is a growth-stage start up that’s on track to light a million homes in Africa over the next couple of years with clean, affordable solar energy. At the heart of our business is innovative solutions that delight our customers. We are on the hunt for a talented digital marketer to help us connect online with communities across the African continent.
Off Grid Electric, through its consumer brand Zola, combines Silicon Valley technology with local expertise to offer African homes and businesses a long-term solar solution to an unreliable grid. Adaptable to both energy needs and income, Off Grid Electric’s solution can be bought over time through a leasing structure. The first few watts starts a chain reaction that enables people to achieve commonly held aspirations: security, education, access to information, and a longer and more efficient day.
Today, Off Grid Electric powers more than 100,000 homes and businesses across Tanzania, Rwanda and Côte d’Ivoire. Off Grid Electric’s investors include: SolarCity, Vulcan Capital, DBL Partners, The Packard Foundation, Helios Investment Partners, and responsibility. Off Grid Electric is the recipient of the 2016 UN Momentum for Change Award, Zayed Future Energy Prize, and the 2015 Global Cleantech 100. For more information, visit www.offgrid-electric.com.
This may be your dream job if you’re someone who dreams of combining your knowledge and skills enabling Off Grid Electric to change the renewable energy landscape. You can get passionate about bringing solar energy-as-a-service to the off-grid market (over 1.3 billion people around the world) and the unique social, technical, and business challenges that come along with it. You are inspired by the opportunity to unleash whole continents of human potential, and motivated to help build a truly epic business.
The digital marketer will run our social media strategy, optimize our websites, run search engine marketing campaigns, and be an integral part of all our marketing initiatives. Working in conjunction with other marketing programs, the digital marketer will develop and implement programs, produce content, track and optimize our digital marketing campaigns across all online channels. This role works in service to our optimal customer journey, and bring digital solutions to delivering it. The Digital Marketer is responsible for:
We seek someone who is a natural with Internet-based communication, skilled in running consumer oriented marketing programs, with a record of working with cross-functional marketing teams on demand generation, conversion campaigns and content marketing. In collaboration with the marketing manager, this role will be responsible for planning and implementing strategies focused on social media, public websites, search engine marketing, email marketing, and online display advertising.