CRM Campaign Manager – UK & IE

Lottoland gx111aa Gibraltar Marketing
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Company Description

We are growing and we are growing fast! When we launched our online lotto business in 2013 our office in Gibraltar had just 7 people, now, we have over 270 staff from 30 different countries. How have we done this?  We disrupt the norm, challenge ourselves and traditions, we might still be thought of as small but we consider ourselves mighty!  We are now active across four continents, with over 5.5 million users which makes us one of the most successful start-ups in Europe. Do you have a skill or talent to share with us?

Position

Role: CRM Campaign Manager – UK & IE

Contract Type: Full time 

Closing date: 25th June 2018

The CRM team is central to the growth of the company – leading all customer relationship strategy, communications and campaign execution. We now require a manager to lead the customer communications for the UK and Ireland market areas.  This is a role which demands a high level of flexibility and creativity. 

To be successful for this role, you must have strong planning skills; an innovative streak to try new things;  ability to manage senior stakeholders; be able to work under pressure and experience of building and motivating a team.

This is a ‘hands on’ manager role – you will be responsible for strategy, planning but also execution.

Responsibilities:

  • Lead the strategy and planning of all customer commuications for your market area – building a plan which is based on customer and data insight.
  • Ensure a ‘test, learn, optimise, scale’ approach in everything you do.
  • Be customer and company focused – continually strive for a win/win for customer and company.
  • Leverage all CRM systems and channels in order to ‘take CRM to the next level’ – identifying opportunities for revenue growth and problem areas for resolution.
  • Provide performance reporting (campaign, CRM KPIs) to Head of CRM and key stakeholders.
  • Assist with CRM project and task initiatives as and when required – acting as a key support to the Head of CRM.
  • Motivate, lead and develop two direct reports.
  • Identify key opportunities to enhance the player experience and improve retention rates and profitability including cross sell opportunities.
  • Work closely with MKTO, Country Managers, Creative, VIP and BI teams to ensure fruitful stakeholder management and collaboration.
  • Ensure all communications meet advertising, regulatory and legislative standards

Requirements

The Person:

  • 5 years CRM experience and at least 2 years with team management experience.
  • Highly organised and able to manage multiple priorities efficiently
  • Analytical – able to analyse and evaluate data and apply to marketing decisions
  • Creative – able to take CRM programme to the next level by adopting innovative principles.
  • Native English speaker
  • Team player – collaborative.

Other information

Lottoland Benefits:

  • Competitive salary and overtime rates for evening and weekend work
  • Quarterly bonus up to £500 based on the quality of service and performance
  • 25 days holiday and 12 days Gibraltar bank holidays
  • International premium healthcare
  • subsidised gym membership within a variety of locations in Gibraltar
  • Annual summer pool party and watersports 
  • Weekly Yoga sessions
  • Continuous learning/development opportunities and progressive career paths.

Cultural Fit:

  • Lottoland is a dynamic, creative and technologically advanced organisation.
  • Passion for innovation is a strength that is valued in Lottoland employees.
  • Managers need to inspire and develop their teams to get the most out of them.
  • Putting customers first is key to Lottoland’s success as is collaboration across the business.
  • Employees are empowered to do their best but held accountable for their actions.
  • Grit and determination is a prerequisite for all Lottolanders.
  • Honesty, integrity and trust are a given.

Lottoland could be just the place for you. We like it here and we’re sure you will too! Our corporate website has lots more information - check it out!  www.lottolandcorporate.com