The product marketing management team at Innovyze is at the very core of the strategy, execution and growth of our company. The exciting news is that our PMM team is growing! We are looking for a skilled commercial and technical leader to provide strategic direction and tactical execution to promote Innovyze’s diverse software portfolio. This is an excellent opportunity for an outstanding individual to work with a team to drive a cohesive vision for the product line, establish go-to-market priorities, ensure market messaging and ultimately ensure profitable growth. This is a highly visible strategic position in the organization and you’ll need a diverse skillset to be successful. 

Establish Market Positioning

• Develop product positioning and messaging
• Develop, assess and report on qualitative and quantitative assessment of product offerings
• Meet regularly with customers to understand their market problems and experience
• Initiate and manage global market research study to quantify product adoption

Grow Customer Adoption

• Aid in development of content marketing and thought leadership assets
• Develop and refine enablement tools for sales/support teams 
• Track awareness, use, and satisfaction of team collateral 

 
Ensure Go-to-market (GTM) Alignment

• Partner with marketing and product management teams to provide marketing leadership and go-to-market planning and execution.
• Create, manage and implement GTM plans to support product roadmaps
• Build Market Intelligence
• Be the expert on markets and buyer insights
• Monitor and assess competitive activities to drive product and GTM strategies
• Work and develop relationships with key thought leaders and influencers

Skills & Abilities:

• Outstanding communication skills and ability to work with all levels in an organization.
• Strategic mindset that can envision the future while focusing on execution and success today.
• Ability to prioritize competing demands and excellent time management skills.
• A natural leader that can guide teams without direct authority.
• Effective presenter.
• Positive attitude and inclusive professional demeanour.
• Must thrive in a collaborative environment with a dynamic team focused on client needs.

Qualifications:

• Bachelors degree.
• 7-10 years of professional experience.
• 5+ years experience in the Water Infrastructure market (preferred).
• 5+ years as a product marketing manager (or similar role) for a software product.
• Ability to travel up to 20%, including international travel.

A little about us

We are a passionate bunch. We care about our customers, our employees, the software products we build, and the communities we serve.

We are the global leaders in water infrastructure software. Our advanced simulation, operational analytics, and asset planning software provides our clients the confidence to make insight-driven, cost-effective decisions to deliver sustainable solutions for our communities and the environment.

What does Innovyze stand for? What matters to us as a company, in how we behave, internally and with customers? There are four company values that are really clear to us. Look anywhere in the company and you’ll see these playing out every day.