Brand Manager for International Student Recruitment

Global University Systems Hyderabad India Marketing
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Company Description

Global University Systems (GUS) is focused on becoming one of the world’s most dynamic, inclusive, and diverse education organisations. GUS is an international network of higher education institutions, brought together by a shared passion for accessible, industry-relevant qualifications. GUS delivers a wide variety of programmes, including bachelor’s degree programmes, master’s degree programmes, professional training, English Language training, and corporate & executive education. When someone chooses to study at one of our institutions– whether on campus in Europe, North America, or even in their own home – they’re joining a network of 100,000 students worldwide. When you decide to work with GUS, you will be joining an industry leading, global organisation that has a reach in over 150 different countries.

Position

We are looking for an experienced Brand Manager to help us build our brand and raise brand awareness. You’ll work across all levels and departments of our organization to find what makes us unique and communicate it to the world.

  • Managing Partner Universities overall communication, digital, and recruitment plan
  • Executing the overall marketing plan for partner University in collaboration with design and execution team
  • Developing brand strategies for international partner universities
  • Collaborating with the sales functions and devising on ground market initiatives
  • Manage a team of marketing people working on brand initiatives
  • Monitor market trends, research consumer markets and competitors’ activities
  • Measure and report performance of all marketing campaigns and access ROI and KPIs
  • Coordinate sales and marketing efforts to boost brand awareness
  • Evaluate new media opportunities, technologies, and platforms to enhance the execution of marketing initiatives and ROI

Requirements

  • Experience in Marketing and Business Development (preferable in education sector)
  • Strong presentation and communication skills
  • Experience in identifying target audiences and devising effective campaigns
  • Excellent understanding of the full marketing mix
  • Data-driven thinking and an affinity for numbers
  • Master’s degree from a reputed university
  • Deep understanding of International Education Market
  • Skilled in social media management/organic

Other information

Please note this position is only available on our Consultancy agreement.

We acknowledge receipt of your resume for a position at Global University Systems and sincerely appreciate your interest in our company.

We will screen all applicants and select candidates whose qualifications meet our requirements. We will carefully consider your application during the initial screening and will contact you if you are selected to continue for the next stage of the recruitment process. We wish you every success.

GUS is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.