Business Development Representative

Eseye Guildford United Kingdom Sales

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Company Description

IoT technology is transforming our world – Eseye empowers businesses to embrace IoT without limits. We deliver innovative IoT cellular connectivity solutions that help our customers drive business value, deploy differentiated experiences, and disrupt their markets. Supported by a powerful partner ecosystem, we seamlessly connect devices across 190 countries, agnostic to over 700 available global networks. We do this by using disruptive technologies and services aimed at reducing the complexity around cellular connection management, providing ubiquitous connectivity services from device to cloud.

Position

Eseye is looking to recruit a Business Development Representative (BDR) to join our fast-growing, industry leading sales team. This is an exceptional opportunity to become part of a fast paced and rapidly evolving, global IoT organisation with huge growth and many exciting projects and ventures in the pipeline. Our tight-knit community allows you to build new skills, strengthen your expertise and develop cross-industry skills as our growing business presents new opportunities for you to own and run with. Everyone at Eseye is encouraged to innovate, contribute ideas and discover solutions as an important part of our constantly expanding world-class team.


Working within the Eseye sales process, you will be the internal link between the Marketing and Sales elements of the process. Your role will be to seek new business opportunities through thorough lead qualification (inbound) from the marketing team and by contacting and developing relationships with potential customers (outbound) via targeted prospecting and account-based selling. Once qualified you will work to hand over these leads to the Enterprise sales team to take them through to close.


Hybrid position (2/3 days office-based), reporting directly to the BD and Sales Operations Manager.


Role Requirements:


  • Lead Qualification (inbound): Assess and qualify inbound leads generated through marketing campaigns, website inquiries, and other inbound channels to determine their suitability and potential for sales engagement.
  • Lead Generation (outbound): Initiate outbound prospecting activities to identify and generate new leads through various channels such as cold calling, emails, social media outreach, and networking.
  • Responding to Inquiries: Promptly respond to inbound inquiries via email, phone, or live chat, providing information about the company's products/services and guiding prospects through the initial stages of the sales process.
  • Lead Nurturing: Engage with leads to build relationships, understand their needs, and educate them about the company's offerings, ensuring a smooth transition to the sales team for further discussions.
  • CRM Management: Enter and maintain accurate and up-to-date information about leads and interactions in the Customer Relationship Management (CRM) system to track lead progress and support sales pipeline management.
  • Collaboration with Sales and Marketing: Coordinate with marketing teams to understand campaign strategies, optimize lead generation efforts, and provide feedback on the quality of inbound leads. Liaise with sales teams for seamless lead handovers.
  • Qualification Criteria: Apply predefined qualification criteria to inbound leads, ensuring alignment with the company's ideal customer profile and passing on qualified leads to the sales team for deeper engagement.
  • Follow-Up: Conduct timely and appropriate follow-up activities with leads to nurture their interest, address queries, and facilitate further discussions or demonstrations, aiming to move them along the sales funnel.
  • Feedback and Process Improvement: Provide feedback to refine lead generation processes, share insights on prospect interactions, and contribute to improving sales strategies.
  • Product and Industry Knowledge: Maintain an understanding of the company's products/services, industry trends, competitive landscape, and market positioning to effectively communicate value propositions to inbound leads.
  • Continuous Learning and Improvement: Stay updated on sales methodologies, industry best practices, and product enhancements to improve lead engagement strategies and enhance personal sales skills.
  • Qualify leads from marketing to meet the definition of a Sales Qualified Lead (opportunity identified) to meet monthly SQL targets
  • Target and contact potential clients through outbound cold calls, emails, digital (sales prospecting)
  • Perform desk research to build target prospect lists based on target criteria provided working with External sales team
  • Accurately present our company to potential clients; identify client needs and suggest appropriate products/services
  • Proactively seek new business opportunities in the market
  • Report results to the SVP Marketing (weekly/monthly/quarterly)
  • Stay up-to-date with new products/services and new sales offerings
  • Manage incoming sales enquiries via our phone line/website.

Requirements

Skill / Person Requirements:

  • Experience as a Business Development Representative, Sales Development Representative, Internal Sales Account Executive or similar role (ideal)
  • Track record of achieving lead qualification or sales targets (ideal)
  • Understanding of sales performance metrics
  • Experience with CRM software (e.g. Salesforce)
  • Familiarity with MS Excel (analysing spreadsheets and charts)
  • Excellent communication and negotiation skills
  • Degree Level education
  • Needs to be resilient, reliable and determined
  • Mature, hard-working with a keen attention to detail and willingness to roll their sleeves up

Other information

We offer an excellent remuneration, bonus scheme, and extensive benefits package.